A start up hires M Design to create a flagship bag to launch their new brand.
M Industrial Design was approached by a start up venture to help create a line of bags with a new image and point of view. The messenger bag was chosen as the flagship product to establish the design language for the next wave of items in the line.
Using sustainable and recycled materials wherever possible, and sophisticated combinations of materials and finishes, M Industrial Design created a messenger bag with a high level of visual appeal and a unique and approachable urban spirit.
Refined hardware and surprise functional details help establish the brand personality.